An event that attracted 500+ delegates for 30 years (up to the early 90′s) became unsustainable due to budget and travel restrictions.
Now, with the help of 6Connex, it’s back as an online event and it’s targeting more delegates than ever.
The American Road & Transportation Builders Association (ARTBA) is behind LoTrans™ 2012 – the Local Transportation Asset Management Virtual Conference & Innovation Showcase. Its press release says that it:
… will bring a first-class, virtual education and exhibition experience to the desktops of tens of thousands city and county government officials who annually manage $50 billion in transportation infrastructure capital investments, maintenance, engineering and traffic services, and snow removal.
It will run September 18-20 and delegates can join in for free, directly from their desktops.
“Think of LoTrans™ as webinars on steroids,” says 2012 ARTBA Chairman Paul Yarossi, president of HNTB Holdings. “With tight budgets, it’s very hard for most public officials to travel today. We are breaking down this barrier by going to them with a world-class, virtual conference and trade show they can attend for free from their office computer or laptop.”
If you’re interested in the background to the association, here goes:
Michigan public official, Horatio A. Earle, started ARTBA 110 years ago. Its mission was to advocate federal support for his vision of building a national “Capital Connecting Highway System”—a network of modern, paved, at least two lane roads that would connect every state capital with the others and with the Nation’s Capital, Washington, D.C. Earle’s vision, of course, was realized in 1956 when Congress authorized the Interstate Highway Construction Program and a federal Highway Trust Fund to support it. It is arguably one of the greatest association accomplishments ever.